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Writer's pictureTirzah de la Court

How to Incorporate AI into Your Design Process

Updated: Apr 23, 2023

As a designer, you can save a lot of time on your design projects by incorporating AI into your design process. Here is a step-by-step guide on how to do it:


Step 1: Find Inspiration

When you receive a project from a client, start by looking for inspiration on design websites such as Behance and Dribbble. Look for the best designs in the same category as your project to determine the style that would be most suitable for the client.


Art library

Step 2: Use AI to Generate Creative Images

If the client has no specific idea, use AI to generate creative images by feeding it with your unique prompt. This will give you various interesting ways to design that you may not have thought of before.


Step 3: Vectorize the Image and Add Text

Once you have the AI-generated image, vectorize it and make the necessary adjustments to clean it up. You can add text where appropriate to complete the design. I recommend using Canva for this, which is free, and very easy to use.


Person working on a Mac computer
Notice the hands in this image. Thumbs up Midjourney!


Step 4: Send the First Draft to the Client

After vectorizing and cleaning up the image, send the first draft to the client for approval. If the client approves, proceed to professionally clean the logo and create various versions suitable for different use cases.


Step 5: Create Various Versions for Different Use Cases

Create a full logo, one lockup, one logo design for an app, and a pictorial symbol. Put them in a presentation and send them off to the client for final approval.


Step 6: Design Stationery

If the client is satisfied, move on to designing stationery such as business cards, letterheads, and anything else required for the project.


Step 7: Deliver the Final Project to the Client

Once everything is complete, deliver the final project to the client.


Incorporating AI into your design process can significantly increase the speed at which you handle your design projects. Remember, using AI doesn't mean you should fear job loss; rather, you should embrace it and use it to your advantage.


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